Cookie Policy

1) What Are Cookies and Similar Technologies?

Cookies are small text files stored on your device by your browser when you visit a website. They can be used for essential functions (such as maintaining a session and remembering your preferences), and they can also be used for measurement and advertising.

In addition to cookies, the site may use similar technologies such as pixel tags (small code snippets that send events such as page views), or server-side event forwarding. These technologies often work together with cookies and browser identifiers to measure usage and conversions. Any analytics or marketing technologies that are not strictly necessary are activated only when you provide consent through our cookie banner or preferences panel.

2) Cookie Lifespan and Origin

Cookies can be:

• Session cookies: deleted when you close your browser.
• Persistent cookies: remain on your device until they expire or you delete them.

Cookies can also be:

• First-party cookies: set by this website’s domain.
• Third-party cookies: set by external providers when their tools are used (for example, analytics or advertising services).

3) Categories of Cookies We Use

We group cookies into three categories. These categories match the controls shown in our cookie banner and cookie preferences modal.

A) Essential Cookies (Always Active)

Essential cookies are required for the website to function and cannot be switched off in our systems. They support core operations such as maintaining session continuity, remembering your cookie preference choice, and providing basic security protections.

B) Analytics Cookies (Consent Required)

Analytics cookies help us understand how visitors use the site so we can improve content structure, navigation clarity, and performance. When enabled, we may use Google Analytics 4 (GA4) with IP anonymization and a typical data retention setting of 14 months. Analytics cookies are only set after you opt in.

C) Marketing Cookies (Consent Required)

Marketing cookies are used to measure advertising performance and support remarketing. When enabled, these cookies may be used by advertising partners such as Google Ads and Meta to help understand whether an advertisement led to a website visit or a conversion event (for example, a completed registration request form). Marketing cookies are only set after you opt in.

We do not use marketing cookies to make sensitive decisions about individuals. Pimugo B.V. provides education only and does not offer financial, legal, healthcare, or employment placement services through this website.

4) Cookie Table

The table below lists the common cookies associated with each category. Actual cookie use may vary depending on your selected preferences and whether third-party tools are enabled.

Note: the cookie names above are representative of common configurations. If a tool is not enabled, its cookies will not be set. Some cookies are created only after a specific event, such as arriving from an advertisement click.

5) Third-Party Providers

When you opt into Analytics or Marketing cookies, data may be shared with the providers that operate those tools. These providers may process data on servers outside the Netherlands, including in the United States, subject to applicable transfer safeguards described in our Privacy Policy.

• Google LLC (Google Analytics 4, Google Ads, Tag Manager): policies.google.com/privacy
• Meta Platforms (Meta Pixel, conversion measurement): facebook.com/privacy/policy
• Cloudflare (performance and security services): cloudflare.com/privacypolicy

We do not sell personal data. Where third-party tools are used, they are configured for measurement and security purposes related to this site. We do not permit providers to use site data for their own independent commercial purposes.

6) Managing Your Cookie Preferences

You can manage your cookie choices at any time using the “Manage cookie preferences” link in the footer. This will reopen the cookie banner and allow you to adjust your selection for Analytics and Marketing cookies.

You can also control cookies through your browser settings. Most browsers allow you to delete existing cookies, block cookies, or notify you before a cookie is stored. Blocking some cookies may impact site functionality and your ability to save preferences.

Useful opt-out resources:

• Google Analytics opt-out: tools.google.com/dlpage/gaoptout
• Google Ads settings: adssettings.google.com
• Meta ad preferences: facebook.com/adpreferences
• European choice tools: youronlinechoices.eu

7) Updates to This Cookie Policy

We may update this Cookie Policy to reflect changes in technology, legal requirements, or our site operations. When we make material changes, we will update the “Last Updated” date at the top of this page and may provide additional notice on the website.

8) Contact

If you have questions about this Cookie Policy or your privacy choices, contact us:

• Legal entity: Pimugo B.V.
• Address: Veldwezeltstraat 82 A, 6215 JC Maastricht, Netherlands
• Email: [email protected]
• Phone: +31 43 782 1946